Real Estate

Short-Term Rental Giant Vacasa Taps ANGI Homeservices Exec As CFO

Jamie Cohen previously spent nearly a decade in various leadership roles at ANGI Homeservices before joining Vacasa.

Vacation rental giant Vacasa has selected ANGI Homeservices executive Jamie Cohen to serve as the company’s new chief financial officer, it was announced Tuesday.

Cohen previously spent nearly two years as the chief financial officer at ANGI Homeservices, before leaving to come to Vacasa. While at ANGI Homeservices Cohen helped drive the company’s “growth from $200 million to $1.4 billion in revenue,” according to a Vacasa statement. Prior to working as CFO at ANGI Homeservices, Cohen was the company’s vice president of finance.

The statement adds that she “oversaw key initiatives including multiple acquisitions and the reverse merger of HomeAdvisor with Angie’s List.”

Cohen comes to Vacasa at a critical time. The company — which manages short-term rentals on behalf of owners, among other thingshas seen rapid growth in recent years, and it currently faces a travel landscape that has seen big swings in demand during the coronavirus pandemic. By last November, CEO Matt Roberts argued that demand was surging so much that there was effectively no longer a shoulder season.

Vacasa’s statement Tuesday further noted that demand for short-term rentals has been “steadily climbing” during the pandemic. This month, the company also had its two most active days for reservations since the middle of last year.

Jamie Cohen

Cohen said in the statement that she is excited to join Vacasa and “leverage my extensive marketplace experience to accelerate the strategic plan already in motion.”

“The vacation rental industry is operationally heavy at its core, and technology can play a huge role in unlocking a better consumer experience—something Vacasa has excelled at over the years and will continue to invest in,” she added.

Cohen takes over for Jim Grube, who joined Vacasa in 2019. Grube left the firm in November to pursue other opportunities, a company spokesperson told Inman.

Cohen’s hiring also comes less than a year after Vacasa founder Eric Breon stepped down as CEO. Former OpenTable CEO Matt Roberts replaced Breon in the chief executive chair. In March 2020, Vacasa hired Mike Dodson, also previously of OpenTable, to serve as chief revenue officer.

Matt Roberts

In Tuesday’s statement, Roberts said he is confident Cohen’s “experience is exactly what we need for our next stage of growth.”

“Vacation rentals are a high growth element of the sharing economy and have thrived during the pandemic,” Roberts continued. “We expect consumer preference will continue to lean heavily towards professionally managed vacation homes, which affords us a tremendous growth opportunity moving forward.”

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