Real Estate

Pulse: What’s The Most Painful Part Of The Digital Transaction?

From online showings to all-digital signings and closings, the digital transaction has fully come into its own. All month, Inman examines the companies and technologies driving this new world of digital transaction.

Pulse is a recurring column where we ask for readers’ takes on varying topics in a weekly survey and report back with our findings.

The onset of the pandemic brought about the digitization of real estate transactions — from hosting that first virtual showing to signing those closing documents. So, as we pointed out in last week’s survey (and as our readers reaffirmed), when it comes to the digital tools that helped the industry push forward during a tumultuous time, there’s a lot to be grateful for.

But there’s also a lot that could be better. In an effort to understand the current pain points, we’re reaching out to readers and asking you to chime in with your biggest issues, problems and annoyances with digital transactions. What’s bothersome to you (and perhaps even your clients)? What’s an area that could be addressed and improved?

We’ll compile a list of the top responses and post them on Inman next Tuesday.

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